5 Ways To Ensure Google Analytics Is Running Perfectly

The following is a guest post contributed by Daniel Waisberg, Owner of Conversion Journey, a Google Analytics Certified Partner, and Founder of Online Behavior, a Marketing Measurement and Optimization portal.Abraham Lincoln once said: "If I had eight hours to chop down a tree, I'd spend six hours sharpening...

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Getting The Most Out Of Google Analytics For Lead Generation

The following is a guest post from Jeff Sauer, Vice President at Three Deep Marketing, a Google Analytics Certified Partner. Jeff recently started a website dedicated to advancing digital marketing knowledge called Jeffalytics. Lead generators know that the combination of Google AdWords +...

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Google Tag Manager: Video and Q&A

Have you ever struggled with implementing new marketing and measurement tools on your website? For many people, deploying data collection “tags” (like conversion tracking, remarketing, audience reporting and analytics) can take weeks or months. Worse, the tag implementation is often incorrect, meaning you’re missing out on valuable information about your site and its users.It doesn’t need to be difficult....

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Upcoming Analytics Events You Can't Miss

In the next two weeks members of the Google Analytics team will be hosting Google Developers Live (GDL) live streams about getting started with Cost Data Upload and the story behind the new Mobile SDKs.  Be sure to mark your calendars, share your questions and join us as we dive deep into the world of analytics.To whet your appetite, check out a 100-second recap of our last GDL event starring...

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Latin America Tour: Google Analytics User Conference

Bom dia!The Google Analytics User Conference takes a trip to Latin America. We held the first conference in Latin America in Mexico back in April and now we will visit Colombia, Argentina and Brazil the last week of November. •  Monday Nov, 26th in Bogotá, Colombia (gauc.com.co) •  Wednesday Nov, 28th...

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The First Google Analytics Summit in Germany

On November 29, 2012, Trakken and e-wolff will be hosting the Analytics Summit 2012, the first conference in Germany to focus purely on Google Analytics. The Analytics Summit 2012 is aimed at all users, website operators, online marketers, webmasters and decision-makers who are already using Google Analytics...

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Attribution Webinar Recap: Making Attribution work for Your Business

On Friday, November 2, following our public whitelist of the Attribution Modeling Tool, Bill Kee (Product Manager, Google Analytics) and Neil Hoyne (Global Program Manager, Attribution), came together to lead the 5th and final webinar in our series on marketing attribution. They identified opportunities in the...

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GAUGE Hack Night: The Results Are In!

The following is a guest post contributed by Caleb Whitmore, founder of Analytics Pros and the BEST Practices Conference, Google Analytics enthusiast, and aspiring mountaineer.The Analytics Pros team hosted the first-ever GAUGE Hack Night & Google Analytics Application Showcase at the Boston 2012 GAUGE conference....

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A Glimpse Into Mobile Measurement and Apps Today and Tomorrow

We recently teamed up with ClickZ to learn how marketers around the world are approaching mobile marketing and measurement, and where it’s headed next. We hope these stats will provide useful context for your planning in the coming year. Here are some of the key takeaways:Mobile is now an important part of the...

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Mark Your Calendars For These Upcoming Analytics Events

Next week Google Analytics team members will be presenting on automating reporting and mobile marketing measurement, both in-person and online.  Be sure to mark your calendars and join us as we share ideas and best practices about everything analytics.Google Developers Live Event (Online) Session: Automate...

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