New Tools to Debug Your Tracking Code

Raise your hand if any of this sounds familiar to you:You just set up your tracking code and you're wondering if it's correct--and you want to know right now.You have decided to migrate your tracking to the new asynchronous syntax--but you want to know if your syntax has any errors.You finally decided to customize...

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Back to Basics: Fast Segments with Analytics Intelligence

Did you know that there’s a quick way to create advanced segments from automatic alerts? This is one of those “I can’t believe how powerful this is and yet so easy to do” features. Let me illustrate with an example from the Google Store site. A few months ago, on February 5, the Google Store received a surge...

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Introducing Weighted Sort

Have you ever sorted a report by bounce rate and seen nothing but entries with a 100% bounce rate? Have you then noticed that these entries only have 1 visit? Not only is this useless and frustrating, but it obscures the real data points that you care about behind pages of garbage.Well fret no more! We are pleased...

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New Verification Integration With Asynch

Nobody likes to duplicate effort. Unfortunately, sometimes it's a fact of life. If you want to use Google Analytics, you need to add a JavaScript tracking code to your pages. When you're ready to verify ownership of your site in other Google products (such as Webmaster Tools), you have to add a meta tag, HTML...

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A Better Developer Doc Experience

Now that the excitement of the new Management API launch has just passed its zenith, you might have also noticed that there were some interesting changes to the Analytics for Developer pages on Google Code.Since Nick, Alex, and I were under the hood making docs and sample code for the Management API, it also...

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New Google Blog For SMBs

Most every business, including Google's, starts small. These days, technology is giving businesses even more ways to grow bigger, faster.In a recent series on the Official Google Blog focused on small businesses, a handful of real-life entrepreneurs shared their experiences building companies from scratch and embracing internet tools that have taken their businesses to the next level. The team received...

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Launched: New Google Analytics Management API!

Many developers have asked for a faster, more powerful way to access Google Analytics account configuration data through the Data Export API. We’ve listened and today we’re releasing a preview of the new Google Analytics Management API.The Management API provides read-only access to Google Analytics configuration...

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Launch: Intelligence Just Got Smarter!

Hopefully, by now, you’re making good use of the Intelligence report in Google Analytics. If you’re looking to avoid the feeling that Google Analytics is “puking” too much data at you - a phrase coined by Google’s beloved analytics evangelist Avinash Kaushik - you're not alone. We've heard you, and Intelligence...

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Back to Basics: Filtering Keywords

If you’ve ever wondered how to make sense of the long lists of keywords that appear in your reports, this week’s tip is for you. Look at the bottom of most tables in Google Analytics and you’ll see an Advanced Filter option. With this option, you can filter the data in your table according to almost any set of...

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Web Analytics TV #11 with Avinash and Nick

Yay! It’s another episode of Web Analytics TV!In this exciting series, with Avinash Kaushik and Nick Mihailovski, you ask, and vote on your favorite, web analytics questions via the Google Analytics Google Moderator site and we answer them.This episode was particularly awesome since there were some fantastic questions. Tough questions that made us think hard. But also questions that made us proud...

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Segment Your Funnels Through The API

Say your website has a check out lead generation process and you want to understand funnel abandonment by new vs. return visitors. You can do this through the Web Interface using many segments, filters and exporting data. But who has time for that?Enter the free, shiny, new Conversion Tracking Application from...

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Back to Basics: Keyword/Landing Page Combinations

Starting today, we’re reinstating the Back To Basics series. Each Wednesday, we’ll share a Google Analytics tip, usually something that you can try right away with your own data to gain new insights. This week, we’ll illustrate a quick way to see how many visits you get from different keyword/landing page combinations.A...

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