Thursday, 10 July 2008

Since we launched Google Analytics Seminars for Success, we've been getting requests for more seminars in more cities (though still waiting to hear from you, Honolulu :-).

So here's a quick heads up about a few upcoming seminars:

July 23 & 24: Portland, OR
August 11 & 12: San Diego, CA

For more details and to sign up, click the cities above or visit the seminars page where you'll see a list of upcoming seminars for both AdWords and Google Analytics.

As a refresher, these are live, single day courses designed to educate you on how to get the best usage out of Google's free Analytics solution, and most importantly, how to use it. There are two tracks: an introduction and user training seminar, and an advanced technical implementation seminar.

Don't know which course is for you?

Surveys from prior sessions have shown that the Intro and Advanced sessions have been most beneficial for folks who wear the following hats in their company:

Intro session - agenda
Executives/decision makers - learn about why web analytics is important and which reports to look at to analyze your site traffic or campaigns.

Marketers/web analysts - improve your skills in high level Google Analytics report analysis to make smarter, metrics-based decisions.

Advanced session
- agenda
Site developers/web engineers/Analysts - get in depth instruction on things like setup, advanced usage and troubleshooting.

Those of you who wear multiple hats might want to attend both sessions.

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