Wednesday, 30 July 2014

Update: 4:24pm Tuesday, 31 July -- Report data has been fully updated and is now current again. We apologize for any inconvenience the temporary delay caused and will have less reporting delays in the future. _____________ We are starting to update reporting in all Google Analytics accounts affected by the delay. As of 5pm PST this evening, some users will start to see part or all of the data from...

Sunday, 27 July 2014

One of the great things about giving away Google Analytics for free is that you, our customer, get to select exactly the professional services you want. We don't restrict you with (or ask you to pay for) a pre-determined one-size-fits-all professional services package. Instead, you customize your integration, analysis, and implementation package according to your needs. Some of you already have in-house...

Wednesday, 23 July 2014

With 10.6 million cell phone customers and retail stores in 400+ markets, U.S. Cellular needs to reach a lot of people with marketing messages. That's why U.S. Cellular uses many marketing channels -- online, in-store and telesales -- to drive mobile phone activations.U.S. Cellular was challenged though. They...

Monday, 21 July 2014

Are you planning on coming to the next Search Engine Strategies conference taking place in San Jose, CA from August 7 to August 10th? It's a great event for learning how to grow your business through search engine marketing and website optimization -- and to network with business owners, web developers, experts,...

Thursday, 17 July 2014

In pay-per-click (PPC) advertising, understanding keyword performance is essential. But did you know that you can also use Google Analytics to see how different ad copy affects conversion rates? The cross-segmentation feature (click the red arrow to the left of your results) enables you to see not only how a...

Tuesday, 15 July 2014

Rooms To Go, a home furnishing retailer, simplifies the shopping experience by offering completely designed room packages. When the company wanted to better understand how its customers purchase its different furniture and decor variations and add-ons to streamline online customization options, it turned to its agency -  LunaMetrics - who integrated Google Analytics Premium and BigQuery. This...

Friday, 11 July 2014

In response to the continuing strong demand for Google Analytics accounts, we've been steadily increasing capacity and decreasing turnaround time for issuing new accounts. We're now able to offer an invitation code usually within 2 days. In fact, if you're an AdWords customer, you may not need an invitation code at all because we've begun to streamline the signup process for Analytics from AdWords....

Saturday, 5 July 2014

Have you visited Conversion University lately? It's a great place to learn search marketing and web analytics techniques. Some of our latest articles include: Sitemaps for Search Engine Optimization (SEO) in Driving Traffic. Have you taken every step to optimize your site for natural search? Learn five Google Sitemaps tips that can help drive traffic to your site and improve the visibility of your...

Tuesday, 1 July 2014

Companies use many systems to run their business. These may include multiple web advertising networks, CRM and content publishing systems, point of sale systems, inventory databases, etc. Integrating the data from these systems with Google Analytics provides a better understanding for how your customers behave...