Back To Basics: The Power of Exclusion (Part 2)

Last week, we saw how a website owner removed traffic from his latest promotion to study the effects of that promotion on his data. The blue line represents all visits over a 2-week period. The spike in the middle is due to a 50%-off referral-based promotion.The yellow line is where it gets interesting. This...

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Bazaarvoice Integration

We always love to share news about integrations and applications built on the Google Analytics platform. Here’s one from Bazaarvoice.Bazaarvoice helps e-commerce sites become social by providing a platform for visitors to leave comments and reviews about products. It's user-generated content right on an e-commerce...

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Chrome 6 Issue Corrected

Chrome version 6.0.472.55 was an incremental update to a new version of Chrome released on September 7 and announced here. There was a bug in the JavaScript engine that reported the wrong type of some JavaScript objects in a very specific case. This caused Chrome to incorrectly execute Google Analytics' JavaScript, providing an artificially high visitor count for some websites, for their visitors...

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New! Status Dashboard

Google Analytics processes huge volumes of data for websites around the world everyday, thanks to Google’s globally renowned infrastructure. While we never stop focusing on system reliability and scalability (here's an example), we also want to make sure our users have an easy way to get the latest updates from...

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Web Analytics TV #12 - The power of the API

Lo and behold, it’s another episode of Web Analytics TV. In this exciting series with Avinash Kaushik and Nick Mihailovski, you ask and vote on your favorite web analytics questions via the Google Analytics Google Moderator site and we answer them.In this episode, we are delighted to have Rod Jacka as our special guest on Web Analytics TV. Rod is the Managing Director of Panalysis, a specialist web...

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Back-To-Basics: The Power of Exclusion

I have a friend who owns a store in my neighborhood. He decided to run a 50%-off special on a site that specializes in one-day promotions to its members. His goal was to get wider exposure for his store and gain some new customers. If you look at the graph, you can see that the day that the promotion ran, traffic...

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The Magic Of Weighted Sort

Avinash Kaushik is the Analytics Evangelist here at Google. He is, without a doubt, our toughest, most vocal and valued critic and advisor - we couldn't be luckier to have him. He reminds me of a younger, more talkative Gandalf, the wizard from the The Lord of The Rings who just knows stuff. Lots of stuff. Basically everything. When it comes to analytics, Avinash is our Gandalf, except Avinash is...

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Hot Off The Press: A New Blog In JAPAC

Here's another example of how complex and useful this product is. In addition to the six conversion and analytics-focused company blogs already in existence, Google is launching another Analytics blog in JAPAC, led by our own Vinoaj Vijeyakumaar, lead specialist in the hemisphere, called Conversion Room Asia-Pacific Blog.Vinoaj (aka Vinny) has already been a regular contributor to other Google blogs...

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iOS 4 Compatible Mobile SDK Now Available

Google Analytics is very pleased to announce the latest release of the Google Analytics SDK for iOS and Android, which now runs on devices using the latest version of Apple's mobile operating system, iOS 4. The new version of the SDK is 0.8 (ie. still beta) and it also includes fixes for Android.If you are a current website administrator or Google Analytics developer and are beginning to branch out...

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Increase Your Productivity with the API

Back in Episode 10 of Web Analytics TV, (32:00), Lisa C from Melbourne asked how to pull a trending report from Google Analytics for the top organic search landing pages. This was such a great question, that we wrote 2 articles and released sample code describing how you can automate retrieving this data from...

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Urchin 7 64-bit Released!

Do you need self-hosted analytics software? In some cases, particularly with intranets and other behind-the-firewall web services, running your own internal analytics application is the only way to access to usage data. In other cases, company or agency policy may prohibit the use of hosted analytics.But whatever...

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More On Instant Search

Since this week’s launch of Instant Search, we’ve been asked how to track Instant Search in Google Analytics, and in particular, whether it’s possible to see partial Instant Search queries in your reports. You actually don’t need to do anything to track Instant Search queries in Google Analytics. All search referrals are tracked just as they’ve always been.We’ve seen several clever profile filters...

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Back-To-Basics: How much mobile traffic do you get? (Part 2)

Last week’s back-to-basics post illustrated the dramatic growth in mobile with an example from googlestore.com. This week, let’s look at how to create a mobile trend graph from your own data.You’ll start by creating an advanced segment. Go to your reports in Google Analytics. In the left navigation, you’ll see...

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Google Instant and Google Analytics

Today, we announced the launch of Google Instant, a new Google.com interface that shows relevant results while the user types. This exciting new search interface applies to both search results and related ads. We expect Google Instant will help users find what they’re looking for faster. With this change, you might notice some fluctuations in AdWords impression volume and in the distribution of organic...

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New Book: Conversions For Dummies

Are you eager to optimize your conversion rate, but feel a little bit overwhelmed by all of the tools available to help you? Introducing ‘Improving Online Conversions for Dummies’!We have just released a simple, easy to follow mini book, in conjunction with John Wiley Publications, to help you get a better grasp...

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Deep Dive Articles For The Data Export API

On the Google Analytics API Team, we’re fascinated with what people create using the Data Export API. You guys come up with some really amazing stuff! Lately, we’ve also been paying a lot of attention to how people use it. We looked at whether the API has stumbling points (and where they are), what common features every developer wants in their GA applications, and what tricky areas need deeper...

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Back-to-Basics: How much mobile traffic do you get?

More and more people are surfing the Internet from their phones these days. Take a look at the following graph. It shows the number of monthly visits to googlestore.com from Android, iPhone, and BlackBerry devices over the past 2 years. There were 277 visits in Sep, 2008. But in July of 2010, there were over...

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